Sunday, April 10, 2005

Expect the unexpected…

Before the launch of Telenor, a mega-blast campaign was expected from this particular cellular service provider. Coming all the way from Norway, I was sure some new promo-features must be introduced and a new niche’ will definitely be built.

Aghast, after a month from the launch, nothing remarkable comes in notice. Ads are not out-of-the box, Outlets not at all techie and modern, a total run of the mill approach has been followed. –Except the mega-salaries that Telenor is giving to its employees--

Instead…Go CDMA could be said the best of best launch in the history of Telecom sector while Paktel GSM launch stood at the number two, after that Ufone and Mobilink aggressively juggling at not loosing their customers.

What’s next? Well Warid is expected in coming months, some of my friends see a very ‘Paindo’ image of the said firm, well may be that’s not it and will end up with a Blast. Who knows?

4 Comments:

Anonymous Anonymous said...

I've heard Mobilink and Ufone have blocked Telenor. Wonder how true is that!

The only thing I like about the Telenor ad (the latest one featuring Humayon Saeed and Mahnoor Baloch) is the way they focus on the voices - the rain, the clock etc. Hopefully this indicates that the sound quality on their service is just as good. For now, however, I'll stick to Jazz:P

10:16 PM  
Blogger Shan-e-Hussain Naqvi said...

i sort of like their look, one reason they bein a bit blue.. and they are sort of .. decent.. not to LOUd i guess.. but they are workin good enuff.. the song they launched ( if u hadnt heard it).. was good and was sung by a number of top artists including shafat of fuzon and fakhir.. etc..
kher..
.. may be they have something planned out .. lets wait and see

1:51 PM  
Blogger Henna said...

Well the new advertisement of Telenor featuring Easy Load facility is a bit clicking and seems modern as compare to that much repeated advertisement featuring Humayun Saeed and Mahnoor Baloch that seems more like a Greenstar Key’s population control advertisement.

After much bitching to this new entrant…I feel the firm has rightly introduced several new features that were the need of time. Hats-off to the firm in this regard!

12:11 AM  
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4:33 PM  

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