Pepsi versus Lal Sharbatt

Pepsi since last couple of years is leading a campaign that the drink offers much more than the traditional ‘Lal Sharbat offers’. Well, the idea definitely conveys the fact the biggest competition this cola company is facing from Lal drink manufacturers and that’s a reason in advertisements the firm tries to convince users that Pepsi is far better. –This Ramzan, the firm aired the third advertisement in row on this theme--

In my eyes the firm has no right to malign other products. Unfortunately in our country there are no advertising laws and there is no one to stop this multi-national.

The said ‘Lal Sharbat’ that includes brands like Rooh Afza or Jam-e-Shireen is a very nutritious drink as compare to Pepsi –a carbonated drink—which is not good for health and decreases body calcium and also create stomach and dental problems when taken frequently otherwise Lal Sharbat has no such side effects infact gives a soothing effect if taken at times of Low Blood Pressure and in summer.

In such circumstances the firm should be realistic and at once stop this black-mail/ mud-spilling campaign towards other traditional drinks.